Category: Product demos & marketing

Webinars And Relationship Marketing: A Match Made In Heaven
Relationship marketing is a concept that is defined as marketing that focuses on the satisfaction and long-term retention of the customer as opposed to simply making a sale. In contrast to other forms of marketing, relationship marketing recognizes the value...

How to Wow Prospective Clients through Your Computer Screen
Working seamlessly with a computer screen has become an ever more important skill in effectively delivering messages to clients and prospects. The ball game of wooing prospective clients these days, after all, has been played increasingly via online presentations and...

Announce And Launch Your Next Great Product With A Webinar
The Information Age has changed the way we do business, that’s for sure. So why are you still thinking of doing it old school with the launch of your next great product? It’s time to stop trying to book that glitzy...

How to Get a Yes: The Power of Ethical Persuasion
As a salesperson, there’s no word you like better than the word “yes.” “Yes, I’d like to sign up for your newsletter,” or “Yes, I want a subscription to your service” are what a salesperson lives for. But getting to...

Informational Webinar Ideas For Real Estate Business To Engage Leads
Engaging leads is a vital aspect of the sales funnel and webinars may just be one of the most effective tools that realtors can utilize effectively to satisfy their business goals. Engaging leads is all about keeping your target market...

Webinars Versus Content And Article Marketing
The Internet has revolutionized the human experience in so many ways that were formerly unthinkable. Take marketing for example, before the dawn of the Digital Age we were consigned to receive information and sales pitch in literal piles of leaflets,...

Important Considerations for Sales Presentations over Videoconference
Sales people could very well agree that given a host of opportunities and avenues to reach out to target markets, there are many ways to sell and foster a buying decision. There are of course various modes of interacting to...

Why Smart Companies Use Webinars To Increase Brand Awareness
You’re a smart company looking to increase your sales and profit. Your product is sound, reasonably priced, and useful. The only obstacle standing in the way of your company? Lack of brand awareness among the general public. However, there is...

Never Say These 7 Things to a Customer
There are some things that good salespeople know to say to a customer to get them to buy a product, or calm them down when they’re upset. Customer service is an art, and one that requires good communication. Part of...

How Webinars Expand Reach To Your Target Audience In Online Marketing
The beauty of online marketing, as marketing organizations have come to appreciate, is that you can reach out to your target audience using less time and money and for good reason. Because really, in today’s world of business competition and...