Running online courses for complicated subjects like AI and machine learning can be a challenge. How do you translate your deep passion and knowledge base into a fully engaged group of students without spending a lot of extra time, money, or energy? I’m sure you can guess by the now that answer is, simply, webinars.

Webinars provide AI and machine learning teachers with tools that traditional video or in-person classes can’t. They also offer opportunities like expanding your student base to include those who live far away and automating tasks that you’d normally outsource to remote staff. Discover our recommendations for how to use webinars when teaching AI and machine learning.


Streamline the process for students

Webinars are an easy way to teach students a complicated subject. Provide the most value for their investment by making the participation process as straightforward as possible.

When you schedule your lecture, be sure to import all student email addresses from your address book and send out invitations. Bonus points if you use custom branding to make your invites look extra polished! Automated email reminders are also great to schedule for the day off to help otherwise forgetful learners log in to the webinar on time.


Give your students the tools they need to succeed

Set up a waiting room in your presentation for early participants. Add an agenda so students can get in the right headspace for the webinar and prepare themselves to fully engage. Knowing the big picture of what they are going to learn helps break down a complex topic into bite-size pieces when they have a clear roadmap.

You can also provide downloadable files before your webinar so students can follow along and take notes side by side. And for AI and machine learning topics, make sure to use illustrations or controlled tutorials to communicate important points.

To that end, consider using a digital whiteboard to illustrate the topic during your webinar. It’s also wise to enable screen sharing and control if you need to further explain how a particular software works.


Offer high-quality opportunities for students to get more involved

In the competitive world of AI & machine learning education, students choose who to study based on a quality of experience they hope to have and the value they hope to receive. Using webinars to teach this subject not only automates and modernizes your business, but it also boosts the course’s appeal for participants. This is largely thanks to the number of resources and extras that are exclusively available through webinar platforms.

For example, students might consider choosing a class that meets live and in-person solely because they value hands-on experiences. But with webinars, teachers are able to run collaborative exercise and tasks for them to deepen their understanding of the lecture in real-time.

And through the help of moderated chat and Q&A sessions, students get more time and personal attention from their teacher than they would in more traditional classroom settings.

Webinars also present an interesting advantage in test scoring. Students can submit their answers during your webinar, have their results automatically calculated by the program (done for you), and then assess their feedback in real-time. Any relevant questions or gaps in knowledge can be addressed while the material is still fresh.


Continue teaching students with automated follow-ups

Just because the webinar is over doesn’t mean your students are done learning. Set up your lecture software to automatically redirect participants to a thank-you page. From there, students can access additional handouts, worksheets, and homework files all in one accessible and organized place.

Another huge advantage of using webinars for your AI and machine learning course is the ability to save and share your lecture recording. Providing access to this class is a great refresher for attendees and gives those who missed it a chance to catch up.

When everything is said and done, use your webinar analytics to assess and analyze your event statistics. Data like this provides direct feedback so you can easily continue to improve your future webinars.


Key Takeaways

Now that you know why you should utilize webinars in your business strategy, here’s a quick overview of how to make the most of them:

  • Cater to the needs of your students before, during, and after lectures with bonus features and resources.
  • Offer extra educational content to increase course value. This will also help attract more students!
  • Eliminate the need to hire additional remote staff by automating tasks like invitations and follow-ups.
  • Create a higher quality workflow for participants through a fully polished and modern process.
  • Simplify the event process for yourself so you can focus more on actually teaching.

Webinars streamline the process and add exponential value to any AI and machine learning lecture. If you’re looking for more great ways to improve your business, be sure to check out our other great solutions for educators.

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Posted by Jakub Zielinski

Content Writer @ClickMeeting, Co-Founder @ Much2Kind Marketing

Time to move your events online. Do it with ClickMeeting


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