Month: July 2019

What is a Webinar? The Complete DNA Behind Video Conferencing
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educationmarketingsalesvideo conferenceweb conference

What is a Webinar? The Complete DNA Behind Video Conferencing

From sharing valuable ideas and knowledge, through teaching and training online, up to selling products and services. Webinars have become a powerful multipurpose digital business tool. Before you take a deep dive into the “webinar ocean”, let’s take a closer...

/ July 18, 2019
Webinar Glossary Close-up: What is Content Marketing
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marketing

Webinar Glossary Close-up: What is Content Marketing

Content marketing is nothing new. Companies have been using it for more than a century to help promote their products and services. But in the last decade or so, content has taken over the internet. Just about every organization is...

/ July 16, 2019
Why Browser-based Video Conferencing Solution is More Secure than a Desktop App
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securityvideo conferenceweb conference

Why Browser-based Video Conferencing Solution is More Secure than a Desktop App

Is your video conferencing activity safe and sound? The exposure of Zoom’s flaw has taken over the technology and business websites and rang the alarm for businesses using their software on Mac devices. How to minimize the risk of camera...

/ July 10, 2019
How to Measure Webinar Success: The 6 Metrics You Need to Track
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educationmarketingsales

How to Measure Webinar Success: The 6 Metrics You Need to Track

It’s no secret, webinars are an incredibly effective marketing and sales tool! According to our State of Webinars 2019 report, 87% of businesses use webinars to help market their products. However, 79% of the people surveyed admitted that a brand...

/ July 4, 2019