Table of Contents
Formulas are, well, formulaic. That means that when you go out there and hear individuals or companies that are promising big returns if you follow their system to success, you end up getting exactly the same end result as everyone else. Far worse you are stripping the individuality of your end product. That is the exact thing that is going to make you marketable.
The basics of a good presentation are fundamentally always the same: good communication, strong message, relevant content, professional (or at least suitably themed) appearance, and accuracy.
So how do you manage to bust out of the gray static that fills the internet with the same sort of information? Social Media is clearly the growing trend, and this makes things even easier on your side. Sure it may seem complicated and time consuming to reach out into the seemingly infinite land of different social media apps, but the payoff is immense. Try to spread yourself across too many of these platforms at once and it will drive you crazy. Consolidate where possible, and focus primarily on consistent and direct interaction with your business contacts. This leads to the sort of direct feedback that will help you attend to the accuracy of your product.
When it comes to take away, you want to walk away from examining others work with a greater sense of how you can approach your own project. Ask yourself, “Am I pushing myself as hard as I can?” If you really feel the answer is a strong and adamant “Yes”, then you most certainly aren’t. You may feel like you are, but you could simply pushing against a wall that won’t budge. Examine all of your options and search hard and wide for opportunities for growth. Know that you will get there and above and beyond all else, keep raising the bar. Getting your webinar up and running and on the scale that you know is possible, requires dedication and consistent questioning. Always give yourself the room to change. You never know which new path is going to get you over that roadblock.
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